WASHINGTON, April 21 (UPI) -- Blood, the official journal of the American Society of Hematology, released the journal's app for iPhone and iPad, the editors in Washington say.
"The start of the Blood journal app demonstrates our recognition that our readers expect to be able to access journals on the go and our commitment to offering them the most cutting-edge science in the field through as many channels as possible," Dr. Cynthia Dunbar, editor in chief of the journal, said in a statement.
"By downloading the free application, users can access first edition articles, conduct full-text searches, and view listings of articles by author and date with the in-app browser."
The app also allows users to share articles via e-mail and Twitter and download multiple issues on their devices and access them regardless of Internet connectivity, a feature not readily available on many other journal apps, Dunbar said.
A readership survey indicated that nearly 20 percent of journal readers anticipate regularly accessing, searching, and reading professional journal literature on smartphones and tablets by 2015, signaling an opportunity for Blood to further expand its digital footprint.
A version of the Blood journal app for Android devices will soon be available, Dunbar said.
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