One of the golden rules of online dating says: Turn off your profile after you’ve successfully found a mate. For two years, singles have flocked to the dating website HowAboutWe [1] to meet their future significant others. As its users get engaged and married, HowAboutWe loses its best customers.
“There’s a core paradox in online dating,†its co-founder Brian Schechter told Mashable. “The better you do with your service, the more quickly your users aren’t going to need you.â€
The dating service has launched HowAboutWe for Couples [2] to tackle the “rapid turn†of users and to remain a relevant resource for its core customers. HowAboutWe’s secret sauce has always been its user-generated date suggestions.
HowAboutWe for Couples [3] is a membership-based service that delivers one-of-a-kind experiences to members every month. A week before the new month starts, HowAboutWe will ship its fresh datebook to subscribers.
For the month of October, available packages include:
With a $80 a month membership fee, romantic pairs can choose a free experience built for two â€" or pay extra for a more luxurious date. The company takes care of all the details including the planning, reservations and letting you know when and where to show up. The gratuity is often conveniently included in the fee. All patrons have to worry about is wining, dining and enjoying their company.
The handpicked experiences for couples are guaranteed to be original and exclusively available on HowAboutWe. Two popular packages that were offered recently include “Lazy Sunday,†a home delivery of brunch and dinner ingredients, and an experience called “Once in a Lifetime,†offering couples two tickets to the Once musical on Broadway.
SEE ALSO: 10 Dating Apps to Help You Find True Love [4]The company has been testing out different types of handpicked dates for months in its private beta stage. The editorial team will continue to work with local tastemakers and influencers to carefully craft romantic expeditions.
For HowAboutWe, it has always focused on bringing online dating offline. Since its 2010 debut, nearly 1 million dates have been proposed and accepted on the platform. Expanding the experience-driven dating service to encompass couples was the logical next step, says its founders.
For now, HowAboutWe for Couples is only available for New York City-based patrons. HowAboutWe for Couples will be expanding to other cities â€" including Los Angeles, San Francisco and Boston â€" in 2013.
Do you feel coming up with date ideas eats up huge chunks of time? Tell us in the comments if you would use this service.
Bonus: Intimate Apps Built for Two
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Feel Me is an iOS app that gives couples live connections over the phone. In real-time, the app shows you where the other person is touching his or her iPhone. When both parties touch the same spot, the area lights up and vibrates.
The app is perfect for long-distance couples and duos who don’t see each other often.
Sign up to learn when Feel Me [5] becomes available.
Duet [6] for iPhone is a charming way to ask a friend, crush or significant other on a casual outing or formal date.
Simply download the app and select individuals from your iPhone contact list to add to your mobile circle. Create a “duet†in the app to send a personal one-on-one invite, which the invitee can accept or decline.
Propose a duet â€" “something you want to do with someone you love†â€" and wait for a response. You can include short video with these private one-on-one invites. Users without the app will receive personal notes through SMS message.
Price: Free iOS [7] app. Duet is coming soon to other mobile platforms.
Pair [8] is a social network built for two. With Pair, couples can privately text, share videos and photos.
The app shows when your partner is online. Pair’s “ThumbKiss†feature lets couples place their thumbs together on the screen and virtually kiss.
Pair also gives couples an area to sketch together. Romantic pairs can chat daily and send “Thinking of you†prompts on the go. There’s also space to archive important dates, add to couple to-do lists and share precious moments.
Price: Free for iOS and Android [9] [10]
On Avocado [11] , couples can privately message, share moments and create to-do lists (for dates, dream vacations or weekly grocery needs).
Users can also upload “Photocons†â€" personal emoticons shared between a couple â€" and quick notes, such as “I love you,†“I’m running late†or “Be home soon.â€
Couples can even archive relationship milestones and share content on Twitter as a pair.
As for the unique app name, turns out Avocado is the most romantic salad topper ever. Avocados only grows in pairs; the trees only produce fruit when grown alongside another tree.
Price: $1.99 for the iOS [12] or Android [13] apps. A couple only needs to pay for a single app download.
The Cupple app encourages intimacy and communication.
Cupple gives couples a private, mobile outlet to share messages, build a gallery and remember the places they’ve been or want to go together.
TheIceBreak “helps you make the most of your relationship.†The couple’s app asks fun questions that can be privately and publicly answered. The whole point is getting to know your significant other better.
As you answer questions, users collect Date Night Coins to exchange for local restaurant discounts. There’s also a private “Wall†on which to share photos and messages.
Individuals can rate overall communication, partner support and relationship satisfaction over a period of days.
Tokii lets your partner know how you’re feeling. “I feel…†and “You make me feel…†prompts encourage couples to report and work on emotions. Individuals can set a “Daily Mood,†on which your partner can comment and message.
Furthermore, you’ll find over 250 DiscoveryGames to play with your partner or solo.
Between [17] mobile app allows couples to message privately.
Couples can share photos, texts and voice messages with one another. Or use the Between app like a digital dropbox for all things relevant to your relationship. Archive important milestones, future dates and memos.
Price: Free iPhone [18] and Android [19] apps
Keep in contact with a boyfriend or girlfriend by recording short messages on HeyTell [20] . Like a private voicemail account, the person on the other end can listen to messages when convenient.
This voice messaging app is fast, direct and private. We recommend it for frequent travelers and busy couples.
Price: Free for iOS [21] and Android [22] apps
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Feel Me is an iOS app that gives couples live connections over the phone. In real-time, the app shows you where the other person is touching his or her iPhone. When both parties touch the same spot, the area lights up and vibrates.
The app is perfect for long-distance couples and duos who don’t see each other often.
Sign up to learn when Feel Me [23] becomes available.
Duet [24] for iPhone is a charming way to ask a friend, crush or significant other on a casual outing or formal date.
Simply download the app and select individuals from your iPhone contact list to add to your mobile circle. Create a “duet†in the app to send a personal one-on-one invite, which the invitee can accept or decline.
Propose a duet â€" “something you want to do with someone you love†â€" and wait for a response. You can include short video with these private one-on-one invites. Users without the app will receive personal notes through SMS message.
Price: Free iOS [25] app. Duet is coming soon to other mobile platforms.
Pair [26] is a social network built for two. With Pair, couples can privately text, share videos and photos.
The app shows when your partner is online. Pair’s “ThumbKiss†feature lets couples place their thumbs together on the screen and virtually kiss.
Pair also gives couples an area to sketch together. Romantic pairs can chat daily and send “Thinking of you†prompts on the go. There’s also space to archive important dates, add to couple to-do lists and share precious moments.
Price: Free for iOS and Android [27] [28]
On Avocado [29] , couples can privately message, share moments and create to-do lists (for dates, dream vacations or weekly grocery needs).
Users can also upload “Photocons†â€" personal emoticons shared between a couple â€" and quick notes, such as “I love you,†“I’m running late†or “Be home soon.â€
Couples can even archive relationship milestones and share content on Twitter as a pair.
As for the unique app name, turns out Avocado is the most romantic salad topper ever. Avocados only grows in pairs; the trees only produce fruit when grown alongside another tree.
Price: $1.99 for the iOS [30] or Android [31] apps. A couple only needs to pay for a single app download.
The Cupple app encourages intimacy and communication.
Cupple gives couples a private, mobile outlet to share messages, build a gallery and remember the places they’ve been or want to go together.
TheIceBreak “helps you make the most of your relationship.†The couple’s app asks fun questions that can be privately and publicly answered. The whole point is getting to know your significant other better.
As you answer questions, users collect Date Night Coins to exchange for local restaurant discounts. There’s also a private “Wall†on which to share photos and messages.
Individuals can rate overall communication, partner support and relationship satisfaction over a period of days.
Tokii lets your partner know how you’re feeling. “I feel…†and “You make me feel…†prompts encourage couples to report and work on emotions. Individuals can set a “Daily Mood,†on which your partner can comment and message.
Furthermore, you’ll find over 250 DiscoveryGames to play with your partner or solo.
Between [35] mobile app allows couples to message privately.
Couples can share photos, texts and voice messages with one another. Or use the Between app like a digital dropbox for all things relevant to your relationship. Archive important milestones, future dates and memos.
Price: Free iPhone [36] and Android [37] apps
Keep in contact with a boyfriend or girlfriend by recording short messages on HeyTell [38] . Like a private voicemail account, the person on the other end can listen to messages when convenient.
This voice messaging app is fast, direct and private. We recommend it for frequent travelers and busy couples.
Price: Free for iOS [39] and Android [40] apps
Image courtesy of Flickr, Nicki Varkevisser [41]
Article source: http://mashable.com/2012/09/28/howaboutwe-for-couples-2/ [42]
Links
- ^ HowAboutWe (mashable.com)
- ^ HowAboutWe for Couples (couples.howaboutwe.com)
- ^ HowAboutWe for Couples (couples.howaboutwe.com)
- ^ 10 Dating Apps to Help You Find True Love (mashable.com)
- ^ Feel Me (www.cs.uic.edu)
- ^ Duet (duet.me)
- ^ iOS (itunes.apple.com)
- ^ Pair (trypair.com)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ Avocado (avocado.io)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ iPhone (itunes.apple.com)
- ^ iPhone (itunes.apple.com)
- ^ iPhone (itunes.apple.com)
- ^ Between (appbetween.us)
- ^ iPhone (itunes.apple.com)
- ^ Android (play.google.com)
- ^ HeyTell (heytell.com)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ Feel Me (www.cs.uic.edu)
- ^ Duet (duet.me)
- ^ iOS (itunes.apple.com)
- ^ Pair (trypair.com)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ Avocado (avocado.io)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ iPhone (itunes.apple.com)
- ^ iPhone (itunes.apple.com)
- ^ iPhone (itunes.apple.com)
- ^ Between (appbetween.us)
- ^ iPhone (itunes.apple.com)
- ^ Android (play.google.com)
- ^ HeyTell (heytell.com)
- ^ iOS (itunes.apple.com)
- ^ Android (play.google.com)
- ^ Nicki Varkevisser (www.flickr.com)
- ^ http://mashable.com/2012/09/28/howaboutwe-for-couples-2/ (mashable.com)
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